NEWS FROM THE BUYERS MARKET:
Buyers Market of American Craft partners with TS2
Exhibitors to benefit from complimentary educational programming, access to tradeshow
BALTIMORE, Md. (May 6, 2008) – The Buyers Market of American Craft, the nation’s largest wholesale tradeshow for products handmade in the United States and Canada, will partner with TS2, the premier conference and expo for exhibit and event marketing professionals.
Buyers Market exhibitors will be able to take advantage of a free two-day (Wednesday-Thursday) conference registration to TS2, taking place July 28-31 at the Pennsylvania Convention Center in Philadelphia. Exhibitors will also be able to access the expo floor at no charge. Package value is $675.
Among the sessions Buyers Market exhibitors will be able to choose from:
· Leading with Questions: The Ultimate Key to Successful Trade Show Sales
· Many Happy Returns: Getting the Highest Return on Your Trade Show Spend
· Lose Weight (in Your Booth): Creative Ways to Exhibit Light
· How to Develop and Manage a Budget for Success
· Trade Show Espionage: What Every Exhibitor Needs to Know About the Spies Among Us
· Driving a Consistent Brand Image from Start to Finish
· Marketing 101
· Strategies to Get Maximum Trade Show PR
· Big Impact with Small Booths and Small Budgets
“TS2’s co-location in Philadelphia presented an unparalleled opportunity for our exhibitors to learn how to more effectively leverage their tradeshow participation into greater profits,” says Christine Kloostra, Show Director of the Buyers Market. “Conferences like this are often not affordable for the types of small businesses that exhibit at the Buyers Market, so we’re particularly excited to be offering these sessions at no charge to our exhibitors.”
The Philadelphia Buyers Market of American Craft takes place August 2-4 at the Pennsylvania Convention Center. It attracts thousands of retail gift shops, museum stores and galleries that sell fine handcrafted jewelry, glass art, furniture, ceramics, art made from recycled goods and more.
For more information on the Buyers Market of American Craft, visit www.americancraft.com. For more information on TS2, visit www.ts2show.com.