100 Small Actions: #23, #24 and #25

23. Get a website if you don't have one

 

I’m not lying. There REALLY are artists and retailers out there without websites. Unfortunately, the chances that they are reading this are slim to none. So next time you meet one, please tell them they need a website. Now.

Frequency: Immediately

24. Put an image on your business cards; hand them out like candy

 

Whether it’s an image of your work, yourself, your store or a product in your store, a visual cue on your business card will help remind recipients of who you are and what you do. Give your cards away to everyone you possibly can. I often hand mine over before verbally introducing myself to someone, which allows them to hear me introduce myself while they read the information on the card, making a more memorable impact. 

Frequency: As often as possible

 

25. Join a local Toastmasters group

Even if you never anticipate speaking in front of a group, it’s a vitally important skill to acquire. Most towns have at least one, if not dozens of Toastmasters groups that will help you learn how to speak publicly, comfortably. Most clubs are open to anyone, and meet either weekly or twice monthly. As an added bonus, it’s an excellent business networking opportunity.

Frequency: Attend at least one meeting a month